Is there a voice that resonates with adventure, humor, and the open road? For years, the distinctive tones of Will Arnett have been synonymous with the rugged charm of GMC trucks, skillfully weaving product promotion with an undeniable entertainment factor.
From the animated worlds of "BoJack Horseman" and "The Lego Movie" to the forefront of television commercials, Will Arnett has carved a unique niche in the entertainment industry. His gravelly voice, instantly recognizable, has become a staple in advertising, particularly for the GMC brand. This association, however, goes beyond a simple endorsement; it's a carefully crafted narrative that resonates with audiences, blending the thrill of driving with a touch of Arnett's signature wit.
Born on May 4, 1970, in Toronto, Canada, William Emerson Arnett's journey to becoming a household name is a testament to his versatility and enduring appeal. He holds both Canadian and American citizenship, a reflection of his transcontinental career. His career trajectory offers a compelling study in the evolution of celebrity endorsements and the power of voice acting in the modern media landscape. Arnett has received numerous nominations, including seven Primetime Emmy Awards and three Screen Actors Guild Awards, underscoring his consistent presence and performance excellence. His impact in the industry is further confirmed by his active presence on social media platforms such as Facebook, Twitter, and YouTube, where he engages with fans and promotes his various projects.
| Category | Details |
|---|---|
| Full Name | William Emerson Arnett |
| Date of Birth | May 4, 1970 |
| Place of Birth | Toronto, Canada |
| Citizenship | Canadian and American |
| Known For | Voice of GMC Trucks, George Oscar "Gob" Bluth II in "Arrested Development", BoJack Horseman, Lego Batman |
| Notable Works | "Arrested Development" (2003-2019), "BoJack Horseman" (2014-2020), "The Lego Movie" (2014), "Teenage Mutant Ninja Turtles" (2014, 2016), "Lego Batman Movie" (2017) |
| Awards/Nominations | Nominated for seven Primetime Emmy Awards and three Screen Actors Guild Awards |
| Commercial Work | Voice of GMC Trucks, and various other commercial appearances |
| Social Media Presence | Active on Facebook, Twitter, and YouTube |
| Recent Projects | Commercial for the 2022 GMC Sierra Denali Ultimate, partnership with Invnt to help GMC announce a new model |
| Link to Official Website | IMDB Profile |
Arnett's association with GMC began as a natural fit, his voice lending an air of sophistication and dependability to the brand. He became the voice of GMC, a strategic move that has consistently benefited both parties. His voice has been instrumental in promoting various GMC models, including the Sierra 1500 Elevation, Sierra Denali Ultimate, and the AT4 lineup, including the Canyon AT4. His latest commercial, for the 2022 GMC Sierra Denali Ultimate, exemplifies this continued partnership.
The actor's success in commercials extends beyond mere voice-over work. He is not just reading a script; Arnett embodies the spirit of the brand. This approach distinguishes his work, transforming advertisements into engaging entertainment. The GMC commercials featuring Arnett dont merely list features; they evoke the excitement and adventure associated with GMC ownership, capturing the lifestyle the brand represents. This perfect balance between product promotion and entertainment is what sets Arnetts GMC work apart.
In the summer of 2021, the AT4 lineup, including the Canyon AT4, was showcased in a commercial, demonstrating the ongoing partnership between Arnett and GMC. This was not an isolated incident but rather a continuation of a successful collaboration. Notably, in a reveal video of the refreshed 2022 GMC Sierra 1500 pickup truck, the automaker pointed out that over half of the GMC AT4 buyers were new to the brand, a testament to the campaign's effectiveness.
Arnett's career showcases his versatility. While the GMC commercials highlight his voice-acting prowess, he continues to take on diverse roles in film and television. He is well known for his role as George Oscar "Gob" Bluth II in the critically acclaimed Fox series "Arrested Development," which premiered in 2003. His filmography is extensive, including roles in animated features like "The Lego Movie" (2014), "Teenage Mutant Ninja Turtles" (2014), "Teenage Mutant Ninja Turtles: Out of the Shadows" (2016), and "The Lego Batman Movie." He also lent his voice to the animated Netflix series "BoJack Horseman," adding another layer to his already impressive resume.
His personal life has also garnered attention. Arnett and his girlfriend, Alessandra Brawn, welcomed a baby boy, Alexander Denison, in June. This news, like his professional achievements, is often shared with the public. His life, both on and off the screen, is intertwined with his professional endeavors.
Arnett's journey has not been without its interesting turns. Due to Arnett's longstanding association with competitor General Motors as the voice of GMC trucks, he was asked to withdraw from a project with a competitor. Arnett opted to withdraw from the project, and he was replaced by Val Kilmer. This situation reveals the complex dynamics of brand loyalty and professional obligations within the advertising world.
His ability to adapt and evolve has sustained his popularity. Arnett's work in the commercial for the video game "Call of Duty" further showcases his flexibility, revealing him as a voice and actor in the entertainment industry.
Arnett's influence extends to his presence on podcasts. He has discussed voice acting with Dax Shepard on the "Armchair Expert" podcast, giving listeners behind-the-scenes insights into his career. On September 12, 2022, Arnett's contributions to comedy were acknowledged when he was recognized for the "Outstanding Writing for a Comedy Series" award for "Abbott Elementary".
He was recently at GM's Advanced Design Center to see the unveiling of the GMC Granite CPU. He has also engaged in interviews and answered questions about his work, acting as an old friend of the automotive world.
The actor's career offers a compelling example of how voice acting can be leveraged effectively. He has been the voice for GMC, consistently delivering entertaining and memorable commercial spots. His contributions have enhanced the brand, and his versatility suggests continued success.
One can watch, interact, and learn more about the songs, characters, and celebrities that appear in your favorite Will Arnett TV commercials. Watch the commercial, share it with friends, then discover more great Will Arnett TV commercials on ispot.tv
